Retain More of What You Learn
With our training, coaching and counseling sessions, participants have time to actually practice, apply and retain the techniques they learn.  Moreover, our use of proven accelerated learning techniques helps salespeople retain and apply more of what they learn.

Minimize Time Out of the Field
The biggest cost of sales training is the revenue lost while salespeople are away from customers. No problem! We offer a variety of tailored sales training programs that teach the specific, high-payback sales techniques your people need to boost their sales results.  Because we tailor all of our programs, unneeded or less-effective sales techniques are omitted from the sales training thereby reducing program length and time out of the field.

Get Results Quickly
Each workshop is limited in size. This intimate, highly-interactive learning environment provides many opportunities for individual attention, coaching, reinforcement and rapid results.

Let Us Help You Build Your Sales Team
Attend a variety of sales training workshops, enhance your sales meetings with our on-site, tailored sales training programs or fortify your entire sales operation with our sales assessments and consulting services. If you want to squeeze more revenues and profit out of your current sales efforts, we can help.

Core Sales Training Programs

Phone Power
An entry-to-intermediate level program designed for sales professionals who rely on the telephone in their sales process.

Some immediate benefits of Phone Power:

• Avoid the seven deadly telephone mistakes that cost you sales
  
• Beat your competition to new accounts
• Gain access to more decision makers with fewer calls
• Develop trust via effective interpersonal relationships
• Apply a proven, step-by-step approach to warm up your calls
• Generate personal referrals through "warm" calls
• Use voicemail to boost your sales results
  
• Reduce phone tag and increase prospect interest levels
• Reduce sales cycles by as much as 75%
• Increase your closing rate by gaining prospect commitments

Soft Sell Techniques
An entry-to-intermediate level program that teaches sales and non-sales participants a consultative, "soft" selling approach.

Some immediate benefits of Soft Sell Techniques:

• Expand your network of contacts and referral sources
• Quickly get your ideas accepted and implemented
  
• Get customers to sell themselves rather than "closing them"
  
• Avoid the "feature wars" that lose customers and prospects
  
• Spend less time  "selling" and more time meeting client needs
  
• Enhance your value to your company and build job security
  
• Develop strong and long-lasting interpersonal relationships
  
• Prevent objections and rejections
  
• Boost your success by better handling various personality types
  
• Increase your closing rate by gaining prospect commitments

Key Account Sales Strategies
An advanced sales strategy program designed for sales professionals who want to improve their success in selling to accounts that require multiple sales calls to multiple decision makers.

Some immediate benefits of Key Account Sales Strategies:

• Identify and reach the key decision makers quickly
  
• Reduce sales cycles by as much as 75%
  
• Crack open accounts controlled by your competition and deduce their key account strategies
  
• Develop strong, long-lasting interpersonal sales relationships
  
• Learn proven methods to increase productive selling time
  
• Increase closing rates by gearing sales approaches to individual prospect personality types
• Enlist "inside salespeople" to sell for you
• Replace poor prospects with more profitable accounts
• Avoid lengthy purchasing processes intended to stymie vendors
• Improve your success in selling to groups

Face-to-Face Selling
An intensive, hands-on, interactive workshop designed to enhance the effectiveness of career salespeople, emphasizing customer trust and loyalty, team selling, presentation skills and video feedback.

Some immediate benefits of Face-to-Face Selling:

• Enhance your success in developing customer relationships
  
• Develop your own sales call methodology
  
• Heighten prospect interest in your product or service
• Discover how and why features can cost you a sale
  
• Turn objections into benefits
  
• Learn to recognize conflicting, non-verbal behaviors
  
• Make presentations an effective closing tool
  
• Learn techniques for group and committee presentations
  
• Improve your proposals
  
• Develop strategies for team selling

Advanced Sales Techniques
An intermediate-to-advanced level workshop designed to help salespeople take their sales fundamentals to the next level.

Some immediate benefits of Advanced Sales Techniques:

• Shorten sales cycles with effective questioning techniques
  
• Learn how to zero in on your best prospects to increase sales
  
• Raise the profitability of each sales hour
  
• Learn how to put "punch" into your correspondence
  
• Counter customer stalling tactics to boost closing rates
  
• Quickly build your territory by discovering "hidden" sources of prospects
  
• Create winning proposals that knock out the competition
  
• Use new negotiating tactics to avoid concessions and boost profit margins
  
• Discover the power of integrating marketing and sales
  
• Learn how to turn objections into commitments

Enlightened Sales Management
An intensive, hands-on, interactive workshop designed to boost the effectiveness of sales managers in high-tech using relationship-oriented sales management techniques.

Some immediate benefits of Enlightened Sales Management:

• Boost your sales revenues and profit margins
  
• Make better and longer-lasting sales hires
  
• Better predict sales performance
  
• Reverse salesperson tendencies to drop prices
  
• Get the bottom third of your salespeople to match the performance of your top third
  
• Learn new methods of compensating your salespeople
  
• Increase motivation with a four-pronged approach to sales recognition and contests
  
• Combat salesperson "resource-itis"
  
• Boost your success by better handling various salesperson personality types
  
• Master the transition from salesperson to sales manager

Just in Time Training
If you would like to see one of the above workshops offered on specific dates, The Sales Alliance can hold a workshop "Just in Time" for you! If you have at least 3 people to train in San Diego or 10 to train elsewhere, call us at (619) 501-1040.
 

Comprehensive, Licensable Sales Training and Train-the-Trainer Programs

The Sales Alliance customizes its training to client needs based on extensive interviews. in-the-field or on-the-phone observations, testing of various sales techniques and quantification of customer/prospect reactions and sales results.  In this manner, we are able to optimize the sales process, design training to teach the specific steps in the sales process and significantly enhance the value of the sales training program.  Likewise, we can help firms reduce their training costs by licensing them customized course materials and assisting them in hiring, training and certifying their own sales trainers. 

Comprehensive programs, including instructor manuals, participant work books, PowerPoint slide shows, hand outs and Train-the-Trainer courses are available for:

• Inbound Call Center and Inside Telephone Sales
• Outbound Call Center and Telephone Sales
  
• Retail Sales
• Sales for Customer Service and Technical Support Reps
  
• Business-to-Business Field Sales
• Business-to-Consumer Direct/Field Sales
  
• Major Account Sales
  
• Reseller, Distributor and Channel Sales
  
• Sales Management and Sales Coaching
  

For more information on customized sales training and/or licensing options, please complete our request form or call us at (619) 501-1040.

The Sales Alliance Offers

• Industry-specific programs in sales, telephone sales and sales management
  
• Flexible and convenient pricing
  
• On-site, tailored sales training
• Sales skill assessments and recommendations
• Sales process engineering and optimization
• Program licensing and train-the-trainer options

For additional information on The Sales Alliance's sales training programs and services and to read a copy of “Sales Training: Myths and Facts”, please complete our request form.